Cannabis-Enhanced Seltzers

LOKI Enhanced Seltzer is Made with the Cannabinoid Extract Delta-8

LOKI Enhanced Seltzer is the first of its kind to be made with cannabinoid extract Delta-8, meaning that the product offers a clean alternative to alcohol. The product is free from sugar and carbs, and it's low in calories so that adults can feel good about enjoying an alternate kind of seltzer.

Powered by five active ingredients, LOKI Enhanced Seltzer boasts a simple formula that lets people enjoy their favorite drinking experiences in a new way. While most cannabis users experience the effects if Delta-9, LOKI chose to work with the more isolated and rarer Delta-8, a lesser-known natural element of the plant. As the brand describes, "Delta-8 offers consumers a far lower psychotropic potency, while still giving [people] the ability to immerse in prolonged and enjoyable moments. No hangover, no paranoia, no lack of clarity."

Cannabis-enhanced Beverages
There is a trend towards incorporating cannabis extracts like Delta-8 into traditional beverages such as seltzers.
Low-calorie Cannabis Products
The trend for health-conscious products extends to cannabis-infused beverages with zero sugar, zero carbs and low calories.
Alternative to Alcohol
Cannabis-enhanced seltzers like LOKI offer a new option to people looking for a clean alternative to alcohol consumption.

Sectors Adopting This

Beverage Industry
The beverage industry has an opportunity to enter the cannabis-infused drinks market with innovative new products.
Cannabis Industry
The cannabis industry should consider the development of low-calorie, Delta-8 products that appeal to a wider consumer base beyond traditional cannabis users.
Alternative Wellness Industry
Companies in the wellness industry that specialize in producing non-alcoholic and low-calorie products should explore the cannabis-enhanced seltzer space as a disruptive innovation opportunity.
SCORE
1.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 17%
Activity 16%
Freshness 10%