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Sci-Fi Skateboarding

ENESS Skaters Get Futuristic at the Tron Legacy Premiere

— December 19, 2010 — Pop Culture
The infamous ENESS skaters went sci-fi at the 'Tron Legacy' premiere. Looking at the video, if I were a skater, I would never pass up the opportunity to ride the ramps with amazingly cool light effects.

Made to look like a fantastical Tron world, the illuminated skate ramps are absolutely epic. Watch the video above to see the ENESS skaters take the premiere by storm with their sci-fi skateboarding.

Implications - The marriage of sci-fi and skateboarding subcultures is one of many successful underground partnerships. In today's constantly connected world, legitimately separating oneself from the "mainstream culture" is a difficult task. Thus, subcultures are combining forces regardless of preferential differences in the name of the greater task of true innovation.
Trend Themes
1. Sci-fi Subculture - Exploit the combination of subcultures that traditionally do not seem to blend together to create unique innovations.
2. LED Light Technology - Integrate advanced LED light technology into sports and entertainment to create a futuristic experience.
3. Immersive Experience - Provide immersive experiences for customers by combining multiple types of entertainment.
Industry Implications
1. Sports - Integrate technology and unique partnerships to create a new kind of sports experience.
2. Entertainment - Create new types of immersive entertainment experiences by combining different art forms and technologies.
3. Marketing - Use the power of unique combinations to create attention-grabbing marketing campaigns and brand experiences.
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