World-renown beverage brand Rockstar recently released an interesting new energy drink flavor inspired by coffee. The drink doubles up on caffeine power by merging coffee with the brand's popular energy-boosting beverage.
The new beverage is inspired by frothy caffeinated drinks you'll find at a cafe, such as a caramel macchiato. The Roasted Caramel Macchiato flavor is a mixture of coffee, milk and caramel aromas alongside Rockstar's popular energy drink. The beverage can be found in Rockstar's oversized 444-ml cans with newly designed white-colored packaging. The flavor is part of the new Roasted product collection featuring other coffee-inspired flavors such as Mocha, Light Vanilla, White Chocolate and Cafe Latte.
This unconventional energy drink flavor speaks to the busy consumer on-the-go with an athletic lifestyle