Expressive Emoji Breakfasts

Rosanna Pansino Creates Fun Emoji Food Waffles

New York Times best-selling author and baker Rosanna Pansino creates adorable emoji food on her popular YouTube show, Nerdy Nummies. She keeps her ingredient list short and simple, making these an easy and delectable craft to make at home with kids, or for anyone who just wants to relate a little better to their breakfast.

Using printed cut-outs of some her favorite digital expressions, Rosanna traces over the features with melted chocolate on a sheet of wax paper, letting these features cool as the waffles toast. Other ingredients you'll need to transform your waffles are: strawberries, bananas and blueberries.

With these ingredients, Rosanna makes the iconic kissing face, heart-shaped eyes, sunglasses and the tongue-out-winking-face we're still not completely sure how to interpret in emoji speak. You can pick and choose your ingredients and the emojis you make based on the level of flavor and meaning you hope to gain from them.

Emoji Food Trend
Creating fun, expressive dishes that reflect popular Emoji designs.
Simple Crafting Trend
Emphasizing simple, easy-to-make recipes that encourage all ages to get involved.
Playful Breakfast Trend
Introducing entertainment and fun into the often mundane meal of breakfast through whimsical designs.

Where This Applies

Food and Beverage Industry
Opportunities for creative and playful menu additions that cater to the social media generation.
Children's Entertainment Industry
Joining food with activity and entertainment to capitalize on children's love of creativity and play.
Home Goods Industry
Developing cookware and tools that enable inexperienced cooks to experiment with creative decorating techniques.
SCORE
2.3 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 14%
Activity 46%
Freshness 8%

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