Locher's New Collection of Embroidered Tops Reveal Edgy Statements
Marica Zottino — November 14, 2016 — Fashion
References: lochers
Embroidered tops are taking over the world and the people at Locher’s have been fully aware and ahead of this movement for a while. Now, Locher’s is back with a brand new edgy collection.
Stuck at a Christmas lunch bored to death but forced to stay? You can show all your disappointment by wearing a sweet middle finger raised among holly branches. Going through a stormy weathered love affair? Let everybody know what you think about love!
Or, you can drag all the attention to a pair of flashing eyes on your chest only to make the world realize you just don’t care.
Being playfully irreverent with a retro appeal is the signature style of the French brand but this time, it is daring even a little more. It achieves this by decorating its embroidered tops with subjects that refer to an old-style tattoo imagery, without forgetting about their beloved, old granny’s trunk-looking flourishes.
Stuck at a Christmas lunch bored to death but forced to stay? You can show all your disappointment by wearing a sweet middle finger raised among holly branches. Going through a stormy weathered love affair? Let everybody know what you think about love!
Or, you can drag all the attention to a pair of flashing eyes on your chest only to make the world realize you just don’t care.
Being playfully irreverent with a retro appeal is the signature style of the French brand but this time, it is daring even a little more. It achieves this by decorating its embroidered tops with subjects that refer to an old-style tattoo imagery, without forgetting about their beloved, old granny’s trunk-looking flourishes.
Trend Themes
1. Edgy Embroidered Tops - Embroidered tops with edgy statements and old-style tattoo imagery are becoming increasingly popular, providing an opportunity for disruptive innovation in the fashion industry.
2. Playful Irreverence - Playfully irreverent fashion with a retro appeal is a growing trend among consumers, creating an opportunity for disruptive innovation in the fashion industry.
3. Statement Clothing - Statement clothing that expresses personal beliefs and attitudes is on the rise, creating an opportunity for disruptive innovation in the fashion industry.
Industry Implications
1. Fashion - The fashion industry can capitalize on the trend of edgy embroidered tops and playful irreverence through the creation of new designs and marketing campaigns.
2. Retail - Retailers can take advantage of the trend for statement clothing by curating collections that appeal to consumers looking to make a statement with their clothing.
3. E-commerce - E-commerce platforms can leverage the trend of edgy embroidered tops and playful irreverence to create personalized shopping experiences and offer unique products to their customers.
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