UK studio Goodwin Hartshorn has designed the Elvie, a device intended to help strengthen and monitor women's pelvic muscles.
Though the health of our pelvic floor muscles isn't a widely-discussed concern, Goodwin Hartshorn co-founder Richard Hartshorn informs us that one in three women will one day have an issue relating to their pelvic floor muscles. The Elvie device is a simple way to stay ahead of the curve.
You insert the body of the Elvie much like a tampon. A thinner, tail-like apparatus curves outside of the body, resting on the top of the vagina. Once inserted, you can begin performing a series of squeezing exercises; the muscle contractions are then measured by an electronic internal system. The tail of the device is outfitted with Bluetooth so you can download the data onto an accompanying smartphone app and track your progress.