The traditional geisha getup gets a modern urban makeover in the ELLE Vietnam May 2013 editorial. Although many of the Japanese elements are present, they have been tweaked for the contemporary woman. In place of stiff and bulky layers, the outfits either show more skin or are a lot more flowy. Instead of classic colors and patterns, the fabrics offer a prints that appear at once contemporary and traditional.
The ELLE Vietnam May 2013 editorial was expertly styled by Anna Katsanis. Pulling pieces from the spring collections of such designers as Prada, Dries van Noten, Dior, Thakoon and more, the photoshoot shows just how heavily influenced by Japanese culture people are this year. It stars model Tian Yi.
What Makes This Trend Stand Out
- Modern Geisha Fashion
- The fusion of traditional geisha elements with contemporary designs presents opportunities for innovative fashion brands to create modern geisha-inspired collections.
- Printed Fabrics
- The use of prints that blend contemporary and traditional patterns offers a chance for textile manufacturers to create unique fabrics for the fashion industry.
- Cultural Fusion
- The influence of Japanese culture in fashion opens up possibilities for cross-cultural collaborations and partnerships between Japanese and Western brands.
Sectors Adopting This
- Fashion
- The urban geisha fashion trend provides opportunities for fashion brands to explore new styles and designs.
- Textile Manufacturing
- The demand for printed fabrics that combine contemporary and traditional patterns creates a market for innovative textile manufacturers.
- Cultural Exchanges
- The fusion of Japanese and Western influences in the fashion industry creates opportunities for cultural exchange and collaboration initiatives.
