Inspired by the fashion of the 1930s, the ELLE Sweden August 2013 editorial is full of elegance and glamor. Yet there is an effortlessness about the looks that is due in large part to the subtly disheveled sheered bob and the model's pale skin courtesy of hairstylist Karl Eklund and makeup artist Anya De Tobon.
Although this paleness is reverberated throughout the rest of the ELLE Sweden August 2013 editorial, there is also a dark element that evokes a sense of the autumn season. The presence of long coats over lingerie-inspired gowns does bring to mind cooler weather.
The ELLE Sweden August 2013 editorial was shot by photographer Andreas Öhlund and stars model Fia Ljungström.
What's Driving This Trend
- 1930s-inspired Fashion
- There is an opportunity for fashion designers to incorporate elements of the 1930s into their collections, creating a unique and nostalgic aesthetic.
- Effortless Elegance
- Beauty brands can explore creating makeup and hair products that help achieve a subtly disheveled yet glamorous look, appealing to individuals who want to effortlessly exude elegance.
- Autumn-inspired Fashion
- Fashion retailers can capitalize on the dark, autumnal vibe by featuring long coats and lingerie-inspired gowns in their collections, catering to consumers looking for seasonal wardrobe options.
Who This Affects Most
- Fashion Design
- Fashion designers can tap into the 1930s-inspired trend and create innovative designs that blend nostalgia with contemporary fashion.
- Beauty and Cosmetics
- Beauty brands can develop products that help individuals achieve an effortlessly elegant look, embracing the trend of subtly disheveled glamor.
- Retail
- Retailers can incorporate autumn-inspired fashion into their collections, offering customers a range of stylish options for the upcoming seasonal change.
