Parliament Socialites

Elena Basescu Runs In English Election

Elena Basescu is Romania’s answer to Paris Hilton. The President’s daughter/model/socialite is known for her partying, but is now running for European Parliament.

The 28-year-old daughter of Romanian President Traian Basescu has decided to run in the upcoming elections. I bet at least Paris Hilton would think that’s hot.

Implications - The over-shared, constantly communicated world of today has made it so that anyone can become a celebrity. Thus, the lines of fame and fortune are blurred, with many "celebrities" crossing into completely unexpected, slightly confusing industries. Essentially, this development is breeding an array of double, triple and quadruple-threat celebrities that have enough fans and money to enter almost any industry at any point.

Blurring-multiple-industries
The trend of celebrities crossing into unexpected industries creates opportunities for disruptive innovation in multiple sectors.
Celebrity-entrepreneurship
The rise of celebrities becoming entrepreneurs opens up disruptive innovation opportunities in various industries.
Social-media-influence
The power of social media in creating overnight celebrities presents disruptive innovation opportunities for brands and entertainment companies.

Sectors Adopting This

Fashion-and-beauty
The trend of celebrities crossing into unexpected industries provides disruptive innovation opportunities in the fashion and beauty industry.
Technology
The rise of celebrities becoming entrepreneurs creates disruptive innovation opportunities in the technology industry.
Food-and-beverage
The power of social media in creating overnight celebrities presents disruptive innovation opportunities in the food and beverage industry.
SCORE
2.9 out of 10
GENDER
30% Men70% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 69%
Activity 10%
Freshness 8%