Seductive Housewife Photography

The Elegantly Scant SS11 Lookbook Stars Tiah Eckhardt

It seems like fashion labels and photographers are still not sick of the whole Mad Men theme, judging from the looks of the Elegantly Scant SS11 catalog. This lookbook puts its on spin on the iconic fashion and styling of the 1960s housewife.

The Elegantly Scant SS11 lookbook seems to tap the modern Desperate Housewives TV show for added inspiration. Glamorous yet scandalous, model Tiah Eckhardt does a fantastic job channeling both her inner Betty Draper and Gabrielle Solis, although I probably should be comparing her to Joan Harris and Bree Van De Kamp if I take into account her fiery red locks.

On the whole, I love that the Elegantly Scant SS11 lookbook doesn't take itself too seriously.

Retro-inspired Fashion
Opportunity to create more modern takes on iconic fashion and styling from past eras.
Tv-themed Fashion
Opportunity to tap into the popularity of TV shows for added inspiration in fashion design.
Seductive Photography
Opportunity to incorporate more provocative elements into fashion photography.

Who This Affects Most

Fashion
Opportunity to create unique and modern fashion designs.
Photography
Opportunity to experiment with different and more provocative photography styles.
Entertainment
Opportunity to collaborate with TV shows and other forms of entertainment for fashion inspiration.
SCORE
6.9 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 100%
Activity 100%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X