Candy-Colored Webcams

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The ELECOM DLC300T Delivers in Style & Function

— August 25, 2009 — Tech
Let's face it: Most external webcams wouldn't win a tech design beauty contest, but the ELECOM DLC300T webcam could change that. This little guy mounts right on top of your laptop or flat-screen monitor and comes in a crowd-pleasing sky blue, pink, white, and black.

The ELECOM DLC300T webcam's tech notes include a 3-megapixel sensor with up to 1280×720 pixel resolution, plug-and-play portability, and compatibility with both Windows and Apple.

Implications - Consumers are straying from crowd-conforming styles as they wish to express their individual tastes to their peers. These customers seek products that can be customized to their liking or that come in a variety of different versions. Companies can cater to expressive demographics by manufacturing products that are available with several unique facades.

Trend Themes

  1. Customizable Products — Manufacturing products that can be customized to individual tastes allows companies to cater to expressive demographics.
  2. Variety of Versions — Offering products in a variety of different versions allows customers to choose from multiple options and express their individuality.
  3. Expressive Demographics — Consumers are seeking products that allow them to express their individual tastes to their peers.

Industry Implications

  1. Technology — In the technology industry, companies can explore the manufacturing of customizable webcams that come in a variety of different versions.
  2. Consumer Electronics — In the consumer electronics industry, there is an opportunity to create a range of products with unique facades to cater to expressive demographics.
  3. Retail — Retailers can capitalize on the trend of customizable and expressive products by offering a variety of versions for customers to choose from.
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