The Egg Roll Boys SS 2012 lookbook features the company's debut collection. The line is rich with grunge-approved looks and bulbous silhouettes. A notable frequent within the editorial is the unisex circular sunnies, reminiscent of Lennon, Gandhi and Elton John. The structuring of the female apparel is often exaggerated, with oversized silhouettes, drapery and piled-on scarves. Favorited looks from the exhibition include a dual-collared patterned frock and an extended-waist, faux-tweed dress with black chiffon detailing.
The shoot was lensed by photographer Chien-Wen Lin. The artistic direction draws the viewer's eye into the fashions, emphasizing the textures and deep hues through the extensively neutralized backdrop. The series was outfitted by stylists Yu Jean and Faye Chang. The team has a forward-thinking vision and masterful talent for incorporating detail and layering into simple looks.