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Poignantly Provactive Prints

This Edward Levine Graphic Design Catches the Eye

— April 26, 2012 — Marketing
Edward Levine is the Creative Director for Psychology Today Magazine and the head of Levine Design Inc. The New York City-born, raised and based graphic designer has a knack for punchy, witty design as evidenced by the work featured here.

One measure of effective graphic design is whether or not people even notice it; another metric is whether or not people remember it. If a print ad, or cover art could double as wallpaper, it is usually not doing its job. Subtly is often a welcome quality in design; however, indulging in such minutia so as to be imperceptible does not bode well in the advertising and branding world.

Levine's design first catches the eye with sharp color-contrasts and crisp lines. The substance of the illustrations and photography then shine through. This ranges from retro and ironic to blunt and to the point.



Trend Themes
1. Eye-catching Designs - Opportunity for disruptive innovation in creating designs that grab attention with strong color-contracts and crisp lines.
2. Punchy & Witty Design - Opportunity for disruptive innovation in creating designs that are clever and memorable.
3. Blunt & Ironic Messaging - Opportunity for disruptive innovation in creating designs that communicate direct and ironic messaging.
Industry Implications
1. Graphic Design - Opportunity for disruptive innovation in graphic design that prioritizes eye-catching visuals and memorable messaging.
2. Advertising - Opportunity for disruptive innovation in advertising that uses clever designs to effectively grab viewers attention and communicate messaging.
3. Branding - Opportunity for disruptive innovation in branding with designs that are bold and memorable, helping to differentiate a brand from competitors.
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