Editorial Trend Report

Explore the Envelope-Pushing Fashion Photoshoots of the Moment

Editorials by mainstream and fringe media publications have come to define the success or failure of a collection after its runway debut. From the seasonal "cover wars" which entail waiting to see which designer pieces will appear on the most magazine covers, to the fresh-faced model you've seen in just about every Vogue shoot within the last year, the Editorial Trend Report dissects the fast-paced world of fashion journalism.

Filled with over 1,150 examples of editorial market research, our report includes the best and brightest of fashion's editorial stylists, photographers, models and of course, designs. With an additional 117 PRO Trends, our research provides an unparallelled view into the ever-evolving world of style.

For many people, editorial shoots are their first introduction to emerging fashion trends. Keep your brand at the forefront of fashion with the Editorial Trend Report.

Editorial Shoots
Opportunity for brands to showcase their designs and stay ahead in the fast-paced world of fashion journalism.
Fashion Journalism
Potential for new approaches to storytelling, content creation, and brand collaborations in the editorial world.
Emerging Fashion Trends
Chance for brands to capture the attention of consumers through trendsetting editorial shoots.

Industries Being Reshaped

Fashion Industry
Opportunity for fashion brands to leverage editorial shoots as a marketing tool and gain visibility.
Media Industry
Potential for media publications to create engaging and innovative content through fashion editorials.
Advertising Industry
Opportunity for advertising agencies to collaborate with fashion publications for creative campaigns featuring editorial shoots.
SCORE
1.2 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 21%
Activity 8%
Freshness 8%