Insect-Infused Toffee Treats

The Coconut Toffee-Brittle Bugitos are Made with Toasted Mealworms

Don Bugito makes a range of edible insect snacks, including a few sweet options like crickets covered in chocolate and Coconut Toffee-Brittle Bugitos. This snack is made with toasted mealworms that are covered in melted sugar and organic dry coconut and as Don Bugito describes—"think caramelized popcorn minus the carbs and the fat, yet loaded with protein and amino acids."

While there are many parts of the world where people eat insects, for the most part, North American consumers are new to the idea and are being enticed with sweet snacks that introduce edible insects as a sustainable source of protein, especially as an alternative to meat as the global population swells.

Image Credit: Don Bugito

Edible Insects
The concept of edible insects as a sustainable source of protein is gaining traction in North America.
Alternative Protein
Edible insects are becoming a popular alternative to meat as the global population grows, creating room for innovation in alternative protein sources.
Sweet Insect Snacks
Sweet insect snacks, like Don Bugito's Coconut Toffee-Brittle Bugitos, are introducing North American consumers to the idea of eating insects in a less intimidating way.

Industries Being Reshaped

Food and Beverage
The food and beverage industry can explore the production of insect-based products, including sweet snacks, to tap into the growing demand for alternative protein sources.
Agriculture
The agriculture industry can explore the production of insects as a food source and create opportunities to supply the growing demand for edible insects.
Sustainability
Businesses in the sustainability industry can explore the viability of insect-based products in promoting a sustainable food system and reducing the carbon footprint of traditional protein sources.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 23%
Activity 58%
Freshness 9%