Valetudo means “anything goes†in Portugese, so it follows that this plastic bike is for weather where anything goes: The-one piece frame is made from reclaimed materials.
The Valetudo's plastic case makes the bike look great and also protects the gears from rusting. The bike has regular components, but the front wheel has suspension for a better ride and an improved turning radius.
Implications - When people buy a new item they normally hope that it will last them quite some time. Businesses that build items such as the featured weatherproof bicycle will interest people who hope to get a lot of use out of their purchase. Knowing that an item is built to last will ease the minds of many shoppers, especially during this time of financial instability.
What Makes This Trend Stand Out
- Eco-friendly Bicycles
- Opportunity for businesses to create eco-friendly bicycles using reclaimed materials and weatherproof designs.
- Plastic Bike Frames
- Potential for businesses to innovate by using plastic frames for bicycles, providing durability and rust protection.
- Suspension for Front Wheels
- Innovation opportunity for businesses to add suspension to front wheels of bicycles, improving ride quality and maneuverability.
Sectors Adopting This
- Sustainable Transportation
- Businesses in the sustainable transportation industry can create eco-friendly bicycles and promote durability.
- Outdoor Gear
- Opportunity for outdoor gear companies to explore using plastic frames for bicycles and advertise rust protection.
- Sporting Goods
- Sporting goods companies can capitalize on the innovation of adding suspension to front wheels of bicycles for better ride experience.
