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Eco-Beauty by TOMAAS is Dark, Dramatic and Tribal

The photo series titled Eco-Beauty by TOMAAS is as beautiful as it is eerie. The portraits are dark, dramatic and entirely exotic. Encompassing the idea of all thing eco, the materials used for the photo shoot are either repurposed or natural.

Shot for Vogue, the series Eco-Beauty by TOMAAS has a tribal theme. From the elaborate, organic headdresses to the colorfully painted faces, the models look like terrifyingly beautiful warriors. Instead of being photographed outdoors in a lush forest, the portrait series was clearly shot in studio. The black backdrop acts like a void that is about to swallow up each model. It gives them a haunted, shadowed look that accentuates the angles of their faces as well as the makeup and accessories.

Eco-beauty Photography
There is an opportunity to utilize natural and repurposed materials to create eco-beauty photography.
Tribal Fashion
Tribal-inspired fashion and accessories could disrupt the traditional fashion industry.
Studio Photography Backdrops
Developing new and innovative studio photography backdrops can add more depth and dimension to indoor photo shoots.

Who This Affects Most

Photography
The eco-beauty trend could revolutionize commercial photography campaigns.
Fashion
The tribal headdresses in the Eco-Beauty by TOMAAS series can potentially disrupt the traditional fashion industry.
Art and Design
The series Eco-Beauty by TOMAAS showcases potential for innovation in art and design by incorporating organic and repurposed materials.
SCORE
5.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 83%
Activity 82%
Freshness 8%

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