Graffiti Sound Systems

The Ecko Spray Speaker Lets You Tag with Sound

Marc Ecko is making the jump from clothing to tech with the new Ecko Sparay Speaker. The Ecko Spray Speaker is a wireless speaker designed in the shape of a can of spray paint.

The speaker uses a Bluetooth 2.1 connection to connect to A2DP compatible devices. Sound is provided by two 40mm, 3 watt drivers hidden in the can. The Ecko Spray Speaker does away with the traditional volume and track selection buttons, instead using the spray can's dome and nozzle to control all functions. Should you be using a phone to listen to your music, the Spray Speaker also features a button that lets you answer incoming calls. The Ecko Spray Speaker won't be available for some time, but it's set to make its public debut at CES 2012.

Wireless Spray Speakers
Opportunity for disruptive innovation in the wireless speaker market by incorporating unique designs like graffiti spray cans.
Gesture-based Controls
Opportunity for disruptive innovation in user interface design by replacing traditional buttons with gesture-based controls, like the nozzle and dome of a spray can.
Bluetooth-enabled Devices
Opportunity for disruptive innovation in creating more Bluetooth-enabled devices to improve the wireless capabilities of gadgets.

Industries Being Reshaped

Consumer Electronics
The Consumer Electronics industry can leverage the popularity of speakers by introducing more unique designs, such as the Ecko Spray Speaker.
Music Technology
Music Technology companies can explore gesture-based controls for audio equipment as a way to create more dynamic and interesting user experiences.
Graffiti Art
The Graffiti Art industry can leverage technology and collaborate with companies to create more interactive and exciting ways for people to engage with graffiti art, such as the Ecko Spray Speaker.
SCORE
3.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 19%
Activity 66%
Freshness 8%