SleepJunkie, the renowned source for "sleep tips and mattress reviews," recently launched a new contest that will pay fans $1,500 to go camping. The purpose of the new contest is to discover "How do I get the best night's sleep?", specifically when sleeping outside.
SleepJunkie is in search of a family of four to go on a three-night camping trip and to give feedback on how spending the night outdoors affected their sleep. The winner will spend three nights at an all-expenses-paid camping site of their choice as well as receive $1,500 at the end of the study.
To apply, families must go online and submit a headshot and a link to a 60-second introduction video that explains why they are best suited for the position.
Image Credit: SleepJunkie
Why This Trend Is Growing
- Outdoor Sleep Research
- Businesses can explore opportunities in conducting research on optimal sleep when outdoors.
- Sleep Tourism
- Businesses in the tourism industry can benefit from offering sleep-related experiences to their guests.
- Collaborative Marketing
- Businesses can leverage collaborative marketing by partnering with companies in different industries to create unique marketing opportunities.
Industries Being Reshaped
- Outdoor Recreation
- Companies in the outdoor recreation industry can optimize their products and services to cater to the sleep needs of their customers.
- Hospitality
- The hospitality industry can incorporate unique sleep experiences into their offerings to differentiate themselves in the market.
- Marketing
- Marketing firms can explore collaboration opportunities with companies outside of their industry to create unique campaigns that attract new customers.
