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Scholarly Rapper Parodies

This Drake Instagram Imagines Aubrey Graham as a Regular U of T Student

— September 28, 2015 — Pop Culture
This Drake Instagram account imagines scenarios in the Canadian rapper's alternate life as just another under-slept, overworked University of Toronto student.

What if, rather than going on to become a highly successful rapper with a huge international following, Jimmy Brooks of Degrassi High had graduated, gone on to college, and spent the next four years earning an overpriced Arts degree like the rest of his millennial counterparts? This Drake Instagram account shows the world exactly what that would look like.

The Drake Instagram account, which can be found under the Instagram handle @uoftdrizzy, posts images of Drake doing regular student things, like catching the bus, studying for finals, making cotton candy in the student center and going to the library. The captions are humorously twisted versions of Drake lyrics, like "I don't plan on droppin' courses at all, but I been waiting for my marks since forever man, ever man, ever man."
Trend Themes
1. Celebrity Parody Social Media Accounts - Businesses could explore the potential of creating parody social media accounts for celebrities or popular figures, similar to the Drake Instagram account.
2. Universities Leveraging Social Media Popularity - Universities could take advantage of well-known alumni, such as Drake, to create social media content that engages with current students and alumni.
3. Comedy for Marketing and Branding - Businesses could utilize humorous content on social media to create positive associations with their brand.
Industry Implications
1. Social Media - The social media industry could benefit from the creation of parody accounts like the Drake Instagram account, which generate buzz and engagement.
2. Higher Education - Universities could take advantage of social media to create engaging content that attracts students and promotes their brand.
3. Marketing and Advertising - The marketing and advertising industries could utilize humor and social media to create effective and memorable campaigns for their clients.
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