60s Summer's End Shoots

Fall Back with the Lily Donaldson Vogue UK October Editorial

Rad retro fashion meets rural country life in the Lily Donaldson Vogue UK October 2011 editorial. Lensed by British photographer Tom Craig, the shoot gives a contemporary twist to sixties-inspired mod looks, which Donaldson pulls off perfectly.

Though the end of summer might bring you down, the gorgeous autumn sky over the countryside setting in these photos makes dealing with the change of seasons much easier. Sitting on the front of an old car, Lily appears both nostalgic and strikingly retro. The softness of Craig's photographs, paired with Donaldson's blonde locks and clothing, makes these shots look like stills from Sofia Coppola's 'The Virgin Suicides.'

The knockout styling in the Lily Donaldson Vogue UK October 2011 shoot proves that retro influence and lavish prints are definitely back. Check out the entire editorial for some fabulous fall wardrobe inspiration.

Retro Fashion
Disruptive innovation opportunity in creating modern twists on classic retro styles.
Country Life
Disruptive innovation opportunity in combining rural aesthetics with contemporary fashion.
Lavish Prints
Disruptive innovation opportunity in incorporating bold and extravagant patterns into fashion designs.

Sectors Adopting This

Fashion
Disruptive innovation opportunity in the fashion industry by infusing retro elements into modern designs.
Photography
Disruptive innovation opportunity in developing new techniques and aesthetics for fashion photography.
Film
Disruptive innovation opportunity in creating fashion-inspired visuals and styling for movies and TV shows.
SCORE
5.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 81%
Activity 68%
Freshness 8%

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