After Anna Nicole Smith's death people have started creating strange things for her memorabilia such as a doll inspired by the late star. This stunning doll has been customized using a new from the box: Obitsu 27cm Fleshtone Head with Rooted Light Blonde Hair, Obitsu 27cm Fleshtone Soft Bust Body. The artist Tina Lia is actually auctioning the bizarre doll on eBay and bidding is currently at US$202.
Implications - Taking pop culture icons and immortalizing them in doll form after death demonstrates the profit that can be generated from an emotional event. Companies should remember how sentimental events have selling power as many consumers are looking for a variety of ways to ease their emotional hardships.