Dixie Toga is a packaging brand that was having some trouble with their look, so they called upon the Brazilian design agency Casa Rex to help them out with a promotional marketing tool. Casa Rex helped to create a series of empty packages for Dixie Toga with amazing holographic details and unique images.
Packaging is extremely important when it comes to selling a product and Dixie Toga realized that a new and improved image would generate better business. The Dixie Toga empty packages range from cute and comic to girly and simple. I love the package design that features little animal creatures wearing glasses. I also admire the packages loaded with eye-popping color, sure to grab anyone's attention. The project director and head of Casa Rex explains, "we conceptualized personalized phrases like 'I'm empty' or 'There's absolutely nothing inside me' to deliver relevant and fun content for each holographic pack design."
Why This Trend Is Growing
- Holographic Packaging
- The use of holographic details and unique images in packaging design as a way to generate better business.
- Personalized Phrases in Packaging
- The incorporation of personalized phrases in holographic packaging design as a way to deliver relevant and fun content for consumers.
- Cutting-edge Packaging Design
- The use of innovative and visually striking packaging design to create an improved image and increase sales.
Industries Being Reshaped
- Packaging Industry
- The packaging industry can take advantage of holographic designs and personalized phrases to create visually stunning and unique products.
- Marketing Industry
- Marketing professionals can use innovative packaging design to promote products and improve the overall image of a company.
- Retail Industry
- Retailers can benefit from cutting-edge packaging design to attract customers and increase sales.
