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Boxy Colorblocked Bags

Matter Matters' Diva Satchel is Available in a Variety of Graphic Shades

— August 5, 2020 — Fashion
Matter Matters' Diva Satchel is a boxy, color-blocked bag that is available in 10 shade varieties.

Crafted with natural cowskin materials, each Diva Satchel's top handle is made from resin and matches an accent sphere button that is located at the front of the bag and on its foldover flap. Additionally, each bag boasts an adjustable leather shoulder strap for easy transport that is also detachable alongside a magnetic closure and zippered interior pocket.

Featuring a sleek and sculptural design, Matter Matters' Diva Satchel is a color-blocked statement accessory that fuses aesthetics with function. The bag stays true to the brand's playful aesthetic -- the fashion and lifestyle company also offers a variety of novelty home objects, handcrafted jewelry and more -- appealing to a design-conscious consumer with an appreciation for wearable art.
Trend Themes
1. Colorblocked Bags - There is an opportunity to innovate by using different materials, such as vegan leather, or adding smart features like a built-in power bank to enhance the functionality of the product.
2. Sculptural Design - Disruptive innovation opportunities exist for companies that create sculptural designs that are both attractive and functional, such as using 3D printing technology to create unique shapes and sizes for bags.
3. Statement Accessories - There is a growing demand for unique, statement accessories that reflect personal style and taste, opening up opportunities to create bold and daring designs that appeal to different markets.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can explore innovative ideas, such as using recycled materials to create sustainable bags or leveraging AI technology to design custom bags for consumers.
2. Luxury Goods - Disruptive innovation opportunities exist for luxury goods companies that find ways to appeal to millennial and Gen Z consumers, such as incorporating eco-friendly practices into the production process and offering one-of-a-kind designs that emphasize exclusivity.
3. Technology - Technology companies can explore opportunities around wearable technology, including bags that incorporate health monitoring features or built-in charging capabilities, making them more attractive to consumers on-the-go.
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