The Disney Infinity: Marvel Super Heroes video game takes classic action figures to the next level. Pairing them with an interactive video game system, these toys allow fans from all walks of life to delve deeper into the Marvel Universe. Although focused on iconic characters and original story lines, players are nevertheless encouraged to create new adventures, making the experience even more immersive.
Comprised of Iron Man, Black Widow, Captain America and many more, the Disney Infinity: Marvel Super Heroes video game was fleshed out with the help of award-winning Marvel comic writer Brian Michael Bendis. This is a perfect gift to put under the Christmas tree, both for children and adults alike. The starter pack is comprised of three Marvel characters, Disney Infinity Base, The Avengers Play Set piece, Toy Box game disc and the video game itself.
Why This Trend Is Growing
- Interactive Action Figures
- Opportunity for creating interactive toys that combine physical figures with digital experiences.
- Immersive Gaming
- Opportunity to develop video games that allow players to dive deeper into the world of their favorite franchises.
- Cross-media Entertainment
- Opportunity to merge traditional entertainment mediums, like comics and video games, to create a more connected and engaging experience.
Industries Being Reshaped
- Toy Manufacturing
- Disruptive innovation opportunity to incorporate smart technology into traditional toys.
- Video Game Development
- Opportunity to blend physical and digital elements to create unique gaming experiences.
- Entertainment Licensing
- Opportunity to leverage popular franchises across different media platforms to engage fans and create new revenue streams.
