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Hyper-Oxygenated Spirits

Dirty Devil Vodka Blends Non-GMO Corn and Hyper-Oxygenated Water

— April 14, 2021 — Lifestyle
Dirty Devil Vodka combines non-GMO corn and Hyper-Oxygenated water to create the world's first Hyper-Oxygenated spirit. Produced in Canada, the vodka spirit taps into a patented process that yields water with five times the oxygen of ordinary water for a supremely smooth result.

Water is an important part of the product and the brand works with high-quality water that's speed chilled to four degrees Celsius and passed through a plasma reactor. This process is responsible for changing the structure of the water before it is blended with high-quality gluten-free alcohol, then bottled.

The innovative spirit is now being introduced to the US market, starting with select states like New York, New Jersey, and Pennsylvania. As Hill Flynn, President and CEO of Trinity Beverage Group, says, "We are confident that this brand – with its ultra-smooth finish, higher proof and value for price point – has a unique role to play in the vodka category."
Trend Themes
1. Hyper-oxygenated Spirits - The introduction of hyper-oxygenated spirits paves the way for the creation of smoother and more refined alcoholic beverages.
2. Innovative Water Treatment Processes - Development of innovative water treatment processes creates opportunities for the production of higher quality alcoholic beverages and other consumable products.
3. Non-gmo Alcoholic Beverages - Non-GMO Corn blended with high-quality spirits introduces an opportunity for the production of sustainable and healthier alcoholic beverages.
Industry Implications
1. Alcoholic Beverages - The alcoholic beverage industry stands to benefit from the introduction of hyper-oxygenated spirits, which deliver a unique and attractive proposition to consumers.
2. Water Treatment - Water treatment firms can leverage technology to produce hyper-oxygenated water for use in the production of higher quality beverages and other consumables.
3. Agriculture - The development of non-GMO corn presents an opportunity for the agriculture industry to produce crops that are healthier and better suited for use in the food and beverage industry.
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