Montreal-based streetwear imprint Dime introduces its latest collection designed for the Spring/Summer 2022 season with a strong focus on the element of comfort, as per usual. The range is full of items such as hoodies, crewneck sweaters, and other sweat staples to back up the foundation.
It continues to celebrate minimal design for a touch of versatility. There is a blend of monochromatic shades with color blocking details on the crewneck and hoodie options that are split with a waved line in contrast to the usual straight line. Notable branding details can be found in a bold design on items such as the padded down coats in large block letters right on the chest section.
Image Credit: Dime MTL
Why This Trend Is Growing
- Comfortable Streetwear
- Streetwear brands can innovate by focusing on designing clothing for comfort while still maintaining a trendy appearance and incorporating bold branding.
- Minimal Design with Color Blocking
- Brands can explore new designs by combining minimalism with color blocking, such as Dime's use of a waved line to separate blocks of color on their hoodies and crewnecks.
- Notable Branding Details
- Bold branding, like Dime's block letter logo on their padded down coats, can be a way for brands to differentiate themselves and create brand recognition.
Industries Being Reshaped
- Fashion and Apparel
- The fashion and apparel industry can utilize the trends showcased by Dime to create their own collections, focusing on comfortable and minimalistic designs with bold branding.
- Streetwear
- The streetwear industry can look to these trends as a way to innovate and differentiate themselves from competitors by incorporating comfortable design, minimalism, and bold branding.
- Retail
- Retailers can optimize their product offerings by stocking up on streetwear brands that align with the popular trends of comfortable and versatile designs with bold branding details.
