Converse CONS, a skate-focused sub label by Converse introduces two new silhouettes that are spotlighted by the Digi Camo colorway. The first of the two is detailed with a desert camouflage palette and the second sneaker has a woodland camouflage palette.
Both of the sneakers take on a futuristic angle on militaristic designs. The Chuck Taylor All Star Pro has the camo detail from the heel down to the forefoot, resting on top of a white rubber toe cap around the front. The Pro Leather sneaker has camouflage from the front to the back with no contrast with the exception of a black star graphic by the quarter. The Chuck Taylor sneaker has a patch on the lateral collar and all silhouettes are finished with black laces, white midsoles, and molded CX foam footbeds.
Image Credit: Converse
Why This Trend Is Growing
- Digitized Camouflage Footwear
- The digitized camouflage colorway opens up opportunities for footwear brands to explore the digitization of traditional designs.
- Skate-inspired Footwear
- The new Converse CONS silhouettes provide inspiration for skatewear brands to create their own bold takes on traditional designs.
- Blending Military and Streetwear Styles
- Combining militaristic patterns with streetwear design elements presents an opportunity for fashion brands to create disruptive products for urban youth.
Industries Being Reshaped
- Footwear
- The new Converse CONS footwear options showcase the potential for innovation and creative colorways in the footwear industry.
- Skatewear
- Skatewear brands can gain inspiration from the design elements of the new Converse CONS silhouettes to create their own skate-inspired footwear and apparel.
- Fashion
- Brands in the fashion industry can experiment with blending traditional military design elements with streetwear to create new and unique styles.
