Italian fashion house, Diesel, has launched another innovative marketing campaign, this time involving dating classifieds advertising Diesel models.
The Swiss may do things first, but the Italians know how to make a good thing even better. Migros, the Swiss supermarket chain first gave the opportunity of contacting their lingerie models to their clients... but the Italians took it further... a lot further. Finally you (don't think it's generic, I'm talking to no one other than you) can date a model! So many young guys and girls dream of meeting one of those cool runway models. Now, boys and girls, you can make it tue.
What about it then? Let the Swiss contact... I will meet, sit next to, talk to a "Diesel" model! The address of your favourite models is www.diesel.com. You can offer Costy or Safado a good Italian coffee!
Diesel Lets You Date a Model
More Stats +/-
Updated Luxe Saddle Bags
Playful AR Clothing Apps
Chromatic Neon Hotel Interiors
Snow Cone-Flavored Pickles
Sci-Fi Show-Inspired Shorts
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.