'Devotion – 30 Years of Photographing Women' is the name of the range dedicated to celebrating Ellen von Unwerth's first museum show ever. The photographer and director showcases her range of over the past 30 years at Stockholm's Fotografiska photography museum. Caliroots partners up with the artist to craft a limited capsule of graphic pieces in celebration of her artwork.
The small four-piece Devotion capsule is comprised of two t-shirts, a hoodie, and a tote. All of the offerings are decorated with von Unwerth's photography work of women and with her name as well. The color palette is monochromatic, boasting black and white details only. The decorative accents are found of the sleeves, the front, and the back of the apparel. The black tote sports the graphics on the very front. All items are printed with Earth Positive blacks and crafted with sustainably sourced fabric materials.
Image Credit: Ellen von Unwerth
Why This Trend Is Growing
- Artistic Collaborations with Limited Edition Capsules
- Brands partnering with artists to craft limited apparel capsules that celebrate artwork and photography could disrupt the fashion industry.
- Sustainable and Ethical Fashion
- Utilizing sustainably sourced materials and environmentally-friendly production methods could disrupt the fashion industry.
- Monochromatic Design
- The use of black and white details only in apparel design could potentially disrupt the fashion industry by offering a timeless, classic aesthetic.
Industries Being Reshaped
- Fashion Industry
- Fashion brands could embrace collaboration with artists an opportunity to generate limited edition collections that celebrate artwork and photography.
- Sustainable Fashion Industry
- Sustainable fashion brands could capitalize on the trend by promoting the use of sustainable materials and environmentally-friendly production methods.
- Photography Industry
- Photographers could take inspiration from Ellen von Unwerth's exhibit and partner with fashion brands to celebrate their work through fashion collaborations.
