Cordura Low-Cut Sneakers

Steney Works Club Gives the Dellow a Cordura Textural Update

Footwear specialist Stepney Workers Club introduces a new iteration of the Dellow silhouette. The signature model gets a material update as the upper is made up of a tough Cordura. This separates itself from the usual canvas and leather materials often used to construct the shoe.

This time, it boasts a sturdier build and follows through with that theme by adding a hiking inspired rope lacing system and metal lace closures. The upper is complete in an all-black hue to serve as a base in contrast of the white stitching and the gum tonal outsole unit. Rounding out the design is a branding patch on the heel and the handshake logo found on the tongue.

Image Credit: Sevenstore

Cordura Sneakers
Opportunity to explore the use of stronger and innovative materials in shoe construction
Hiking-inspired Shoe Designs
Opportunity to infuse outdoor design inspirations in creating footwear
Branding on Footwear
Opportunity to include brand identity on footwear to enhance brand recognition

Where This Applies

Footwear
The footwear industry can learn from the use of Cordura fabric to create stronger and long-lasting shoes
Fashion
Fashion designers can explore the outdoor design trend to create more functional and practical clothing
Marketing and Branding
Companies can explore the opportunity to add branding elements on footwear to expand brand reach and recognition
SCORE
0.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 1%
Activity 1%
Freshness 10%