Italian-American store Uncle Paulie's Deli works alongside artist Dan McGee on a line-up of Deli-inspired denim jackets. The creative has achieved mastery levels in the fine art of embroidery and, exposed to the logo of the deli shop, he became "obsessed with placing the simplistic emblem onto some statement denim."
The result is a fashion-forward and effortlessly cool capsule that got picked up by Union Tokyo. The first batch of the deli-inspired embroidered denim jacket collection is simple enough — "logo on [the] left chest and logo on the back." However, for the Union exclusive, Dan McGee steps up his game with leather McGee's x UP patches and pins.
The collection definitely brings out the timeless qualities in the silhouette of denim wear.
Photo Credits: Dan McGee
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