Mattel Revealed a New Barbie That Honors the Mexican Holiday
Riley von Niessen — September 16, 2020 — Art & Design
References: instagram & designtaxi
After successfully launching its first Day of the Dead doll in 2019, Mattel created a new edition in time for the Mexican holiday's 2020 celebrations, which was designed by Javier Meabe.
The new Barbie doll is outfitted in a beautiful traditional gown, with the elegant lace dress artfully embroidered with intricate flower and skull designs. The doll also wears large golden earrings and a crown of roses, and is shown with Calavera face paint.
In an Instagram post that promotes the doll, Mattel writes "Barbie celebrates the time-honored tradition of #DiaDeMuertos with a new collectible doll honoring the symbols and rituals of the holiday. From the delicate lace embroidered dress, to the captivating calavera face paint, the #Barbie Día de Muertos doll pays tribute to the customs of families around the world."
Image Credit: Mattel
The new Barbie doll is outfitted in a beautiful traditional gown, with the elegant lace dress artfully embroidered with intricate flower and skull designs. The doll also wears large golden earrings and a crown of roses, and is shown with Calavera face paint.
In an Instagram post that promotes the doll, Mattel writes "Barbie celebrates the time-honored tradition of #DiaDeMuertos with a new collectible doll honoring the symbols and rituals of the holiday. From the delicate lace embroidered dress, to the captivating calavera face paint, the #Barbie Día de Muertos doll pays tribute to the customs of families around the world."
Image Credit: Mattel
Trend Themes
-
Day of the Dead-inspired Collectibles — Opportunity for businesses to create unique collectibles influenced by the Day of the Dead tradition, appealing to collectors and fans of cultural celebrations.
-
Cultural Collaboration in Toy Design — Collaboration between toy manufacturers and cultural artists opens up possibilities for creating dolls and toys that represent various cultural traditions and celebrations, promoting diversity and inclusivity.
-
Traditional Craftsmanship in Modern Toys — Incorporating traditional craftsmanship techniques into modern toy design offers an opportunity to create unique, high-quality products that appeal to consumers seeking artisanal pieces with cultural significance.
Industry Implications
-
Collectibles — The demand for collectibles inspired by cultural traditions creates a space for companies to innovate and produce limited edition items that cater to collectors and enthusiasts.
-
Toy Manufacturing — Collaborating with cultural artists to design toys inspired by traditional celebrations presents a disruptive innovation opportunity to create culturally authentic and diverse toy collections.
-
Artisanal Crafts — Integrating traditional craftsmanship techniques into the creation of modern toys offers an innovative approach to produce unique, handcrafted items with cultural significance.
2.4
Score
Popularity
Activity
Freshness