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Air Kick Editorials

Daria Werbowy is an Ass-Kicking 'Game Girl' for Vogue

— April 21, 2009 — Fashion
Top fashion model Daria Werbowy is kicking major ass in “Game Girl”, the action packed editorial of the May 2009 issue of Vogue Paris.

Photographed by Inez van Lamsweerde & Vinoodh Matadin, “Game Girl” was set in an out of the way little deserted villages and dirt roads. This rugged, arid background complements Daria’s various skimpy ensembles of denim wear such as cut-off jeans, jackets and mini-skirts which were all worn over color-rich and seductive lingerie. The footwear of choice was cowboy boots.
Trend Themes
1. Action Fashion - The trend of incorporating action and adventure themes into fashion editorials, creating opportunities for designers to showcase functional yet stylish clothing.
2. Rugged Glam - The trend of combining rugged, outdoorsy elements with glamorous fashion pieces, presenting opportunities for companies to create hybrid products that blur the lines between fashion and utility.
3. Westernwear Chic - The trend of updating classic westernwear pieces with modern, fashion-forward twists, providing opportunities for designers to revamp traditional clothing styles.
Industry Implications
1. Fashion Industry - Fashion companies can capitalize on these trends by creating functional yet stylish clothing that can appeal to consumers who are interested in adventure and functionality.
2. Lingerie Industry - Lingerie companies can explore opportunities to create color-rich and seductive lingerie that can be paired with denim wear in fashion editorials.
3. Footwear Industry - Boot companies can capitalize on the trend of cowboy boots by creating modern and stylish designs that can be worn in both casual and fashion settings.
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