With this customizable motorcycle body, the buyer would not simply be choosing an existing model that happens to appeal to him. Instead, company or the consumer could purchase this moped-style vehicle with the intention of decorating it precisely according to his preference.
With his electric Supermoto concept, Eyal Melnick has worked to configure all of the components into one compact case that sits right in the middle of the motorized two-wheeler. This rhombus-shaped box has a pair of blank panels on either side, inviting the owner to jazz up the appearance. Independent riders could have painted or decal designs on the sides of the scooter, and companies could exercise the promotional potential of printing on their logos for advertizing and sponsored events.
What Makes This Trend Stand Out
- Customizable Motorcycle Bodies
- Disruptive innovation opportunity: Offering consumers the ability to personalize and decorate their motorcycle bodies opens up new opportunities for customization and self-expression.
- Printed Advertisements on Vehicles
- Disruptive innovation opportunity: Companies can capitalize on the promotional potential of printing their logos and advertisements on customizable motorcycle bodies, turning the vehicle into a moving advertisement.
- Electric Supermoto Concepts
- Disruptive innovation opportunity: Developing compact electric two-wheelers with customizable body designs can attract environmentally-conscious riders who seek a unique and personalized riding experience.
Sectors Adopting This
- Automotive
- Disruptive innovation opportunity: Customizable motorcycle bodies can disrupt the motorcycle industry by appealing to individuals who value personalization and self-expression in their vehicles.
- Advertising
- Disruptive innovation opportunity: Printing advertisements on customizable motorcycle bodies presents a new avenue for advertising, allowing companies to reach a wider audience through mobile advertisements.
- Electric Vehicles
- Disruptive innovation opportunity: Electric supermoto concepts with customizable bodies can disrupt the electric vehicle industry by combining eco-friendly transportation with personalized design choices.
