FDMTL, the Japanese company, has created a custom Porsche Carrera 911. The car was entered into the "Wrap Like a King" competition and features a camouflage pattern with gold, green and black colors. The custom Porsche Carrera's pattern is made to look like the traditional needlework from Japanese Sashiko.
FDMTL's customized Porsche was created in order to promote handcrafted materials and discourage mass production. The car also features SWF Brushed Black mirrors as well as front lights and grill, which add extra features to the car. The design also has SWF Diamond Amber gloss which creates a metallic aesthetic for the car.
The "Wrap Like a King" competition takes entries from car hobbyists in order to show peoples' skills at customization.
Image Credit: FDMTL
Why This Trend Is Growing
- Customized Sports Cars
- Disruptive innovation opportunity: Leveraging customization to create unique and personalized sports cars that cater to individual preferences and tastes.
- Handcrafted Materials
- Disruptive innovation opportunity: Embracing artisanal craftsmanship and promoting the use of handcrafted materials in the automotive industry to differentiate from mass production and appeal to discerning customers.
- Customization Competitions
- Disruptive innovation opportunity: Organizing more customization competitions to showcase the skills and creativity of car hobbyists, encouraging innovation and pushing the boundaries of traditional car designs.
Industries Being Reshaped
- Automotive
- Disruptive innovation opportunity: Exploring ways to incorporate customization and personalized elements into mainstream car manufacturing, creating a new market segment that caters to customers seeking unique and bespoke vehicles.
- Luxury Goods
- Disruptive innovation opportunity: Collaborating with luxury car manufacturers to create limited-edition customized sports cars that combine high-end craftsmanship with exclusive, personalized features, appealing to affluent consumers.
- Design and Marketing
- Disruptive innovation opportunity: Developing innovative marketing campaigns and design strategies that leverage customization as a competitive advantage, creating brand differentiation and cultivating a loyal customer base.
