After releasing a way to create custom geofilters earlier this year, social media platform Snapchat has made the feature more accessible by enabling people to create and submit the filters in-app. Before, you would have had to go to a studio website in order to make the filter.
The mobile creative studio -- dubbed 'On-Demand Geofilters' -- can be found in the app's settings. Users can choose from pre-set occasions, templates and customizations such as Bitmoji, Snapchat stickers and text add-ons. Users can also pick the location, where you want the filter to be available and the timeframe before sending it to Snapchat for approval.
The move to enable custom geofilters creation follows the app's controversial location-sharing map function.
On-Demand Geofilter Studios
More Stats +/-
Social Media Location-Sharing Tools
Expanded Photo-Sharing Sites
Split-Second Short Film Apps
Social Media Story Updates
National Park Geofilters
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Snapchat's Custom Geofilters Creation Feature is Now Accessible In-App
- By: Alyson WyersJun 28, 2017