Personalized Layering Perfumes

N.C.P. Olfactives Offers a Simple Way to Create Custom Fragrances

N.C.P. Olfactives offers a unique approach to fragrance that falls somewhere in between completely custom fragrances and off-the-shelf scents. Although the art of layering fragrances is complex, N.C.P. Olfactives helps to simplify it for consumers who are interested in creating their own signature scent. The brand offers a variety of perfumes that are "selected from all olfactive groups to cover the whole spectrum of scents," that can be used to alter a signature scent. In this way, consumers don't need to invest in a single scent that they'll be committed to wearing for a long time, and they have the freedom to change their personal scent based on the season, their mood or other factors.

N.C.P. Olfactives organizes all of its citrus scents in the 100 category, while the 600 family is woody and the 300s are floral.

Image Credit: N.C.P. Olfactives

Personalized Fragrances
N.C.P. Olfactives provides consumers the option to create their own unique scent through layering a variety of perfumes.
Fragrance Layering
N.C.P. Olfactives simplifies the complex art of layering fragrances for consumers.
Seasonal Scents
Consumers have the freedom to change their personal scent based on the season with the variety of scents from N.C.P. Olfactives.

Industries Being Reshaped

Fragrance
N.C.P. Olfactives is disrupting the fragrance industry by offering a new way for consumers to personalize their scents.
Beauty
With the ability to create their own signature scent, N.C.P Olfactives is revolutionizing the beauty industry.
Retail
N.C.P Olfactives' unique approach to layering scents creates opportunities for retailers to provide a personalized experience for their customers.
SCORE
3.5 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 45%
Activity 51%
Freshness 9%

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