Coffee-drinkers will adore the smartphone CUPS app that helps caffeine junkies find cafes close to them and get a discount on a cup of coffee.
The CUPS app works by letting users find a cafe location neares to them and letting them virtually order their drink with a discounted fee. As the user walks into the cafe, they show the barista the payment code that shows up on their mobile after they ordered the drink. The barista whips up their drink and customers get to enjoy a refreshing cup of coffee in just a matter of seconds. The CUPS app is a great way to promote and support local, small cafes rather than coffee franchises.
Sadly, the CUPS app is only currently available to New Yorkers. Hopefully once the app takes off, it'll be available in several countries.
What Makes This Trend Stand Out
- Mobile Ordering
- The CUPS app allows users to virtually order their coffee and pay with a mobile payment code, disrupting traditional ordering methods.
- Localization
- The CUPS app promotes and supports local, small cafes, disrupting the dominance of coffee franchises.
- Convenience
- The CUPS app allows users to quickly and easily order and enjoy their coffee in just seconds, disrupting the traditional cafe experience.
Sectors Adopting This
- Coffee
- The CUPS app is specifically designed for coffee drinkers and cafes, providing a disruptive innovation opportunity for the coffee industry.
- Mobile Apps
- The CUPS app is a prime example of how mobile apps are changing the way consumers interact with businesses, creating disruptive innovation opportunities in the mobile app industry.
- Hospitality
- The CUPS app revolutionizes the coffee ordering process, presenting disruptive innovation opportunities in the hospitality industry.
