Crocchi, the croissant-shaped pasta by Salty Seattle, was named one of Oprah's Favorite Things for 2022 and it uses innovative performance packaging to extend its shelf life. The pasta is cryo-frozen and packaged in high-barrier, modified atmosphere containers, and consumers can cook their meal directly in the tray using a microwave or a conventional oven.
This packaging solution has applications beyond preserving the freshness of frozen croissant-shaped gnocchi pasta, since it also has the potential to support other refrigerated and prepared meals.
Additionally, C-P Flexible Packaging's proprietary C-P Film means that consumers can peel back the lidding film from the tray without the need to use a knife or a pair of scissors. This easy-open solution helps to make the experience of the novel product all the more pleasant.
What's Driving This Trend
- Innovative Packaging Solutions for Freshness Preservation
- There is an opportunity to develop and market packaging solutions that use high-barrier, modified atmosphere containers to extend the shelf-life of a variety of refrigerated and prepared meals.
- Novel Pasta Shapes
- There is an opportunity to develop and market unique pasta shapes that appeal to consumers and stand out in a crowded market.
- Convenient Meal Prep
- There is an opportunity to develop and market prepared meals that facilitate quick and easy meal prep using microwave or conventional ovens.
Who This Affects Most
- Food Packaging Industry
- This industry has the opportunity to leverage innovative packaging solutions, like high-barrier, modified atmosphere containers, to extend the shelf-life of a variety of refrigerated and prepared meals.
- Pasta and Noodle Manufacturing Industry
- This industry has the opportunity to innovate and introduce new and unique pasta shapes, like croissant-shaped gnocchi, to stand out in a crowded market.
- Meal Kit Delivery Industry
- This industry has an opportunity to create convenient and easy-to-prepare meal options that appeal to modern consumers who are time-starved but still interested in nutritious and interesting meal choices.
