Sleek Autumnal Silhouette Outerwear

Craghoppers Launched its Autumn Winter 21 Collection

Craghoppers launched its Autumn Winter 21 collection, dubbed The Dusk Arrival. The new collection boasts sleek autumnal silhouettes with dark shades. Inspired by the surreal proto film work of Nicolas Roeg, the range is a homage to the film style of hyperrealism and superimposition.

Key pieces in the collection include the Cromarty jacket, featuring a heat-trapping material, as well as the EcoShield DWR, which features a rain-resistant outer coating. The Kiwi Pro II trousers, on the other hand, are engineered for performance, allowing the wearer to jump, stretch and run with a built-in splash and sun-proof features for maximum comfort. In addition, Craghoppers' new collection follows its commitment to providing consumers with sustainable, breathable, and lightweight clothing.

Image Credit: Craghoppers

Sleek Autumnal Silhouettes
Opportunity for developing sustainable and weather-resistant fabrics without sacrificing style.
Hyperrealism-inspired Clothing
Opportunity for incorporating artistic influences into functional clothing pieces.
Eco-friendly Outdoor Apparel
Opportunity for creating environmentally-conscious alternatives for outdoor enthusiasts.

Sectors Adopting This

Fashion Industry
Opportunity for incorporating sustainability in functional clothing pieces for outdoor activities.
Textile Industry
Opportunity for developing eco-friendly fabrics without sacrificing durability.
Outdoor Retail Industry
Opportunity for providing sustainable and functional clothing options for outdoor enthusiasts seeking style and durability.
SCORE
3.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 79%
Activity 28%
Freshness 11%