Tempur Sealy's newly launched TEMPUR-breeze cooling mattresses help to address the need for comfortable, cooler sleeping products. Last year, the TEMPUR-Adapt, TEMPUR-ProAdapt and Tempur-Pedic LuxeAdapt lines were introduced and now, this portfolio is being expanded upon with mattresses, adjustable bases and pillows.
The mattresses, which are described as a "thermodynamic breakthrough," provide cooling throughout the night, as well as pressure relief for deep sleep. The all-new TEMPUR-breeze includes the PRObreeze, which feels three degrees cooler throughout the night, and the LUXEbreeze, which has four-level cooling technology and feels eight degrees cooler at night.
Those who prefer cooler sleeping setups will also enjoy the new breeze pillow collection with dual-sided cooling gel and a cool-to-the-touch zip-off cover.
What's Driving This Trend
- Cooling Mattresses
- Addressing the need for comfortable and cool sleeping products with thermodynamic breakthrough mattresses.
- Pressure Relief
- Providing pressure relief for deep sleep through the use of innovative materials and design.
- Dual-sided Cooling Pillows
- New collection of pillows with dual-sided cooling gel and cool-to-the-touch covers for cooler sleeping setups.
Who This Affects Most
- Mattress Industry
- Opportunity to innovate comfortable, cooling mattresses for better sleep quality and customer satisfaction.
- Bedding Industry
- Potential for disruptive innovation in pillows and bedding accessories that provide enhanced comfort and cooling features.
- Sleep Industry
- Opportunity to create new product categories and solutions for improved sleep experiences using state-of-the-art materials and design.
