If your fashion taste buds are more titillated by the thought of sugary sweet confections, then the Cookie Ann Spring/Summer 2012 Collection will satisfy your sweet tooth. This collection bursts with pastel colors that are summer appropriate and are sure to captivate your sugar-loving senses and demand attention. The collection is softly coated in fresh mints, peachy pinks, daffodil yellow and popping pinks that delicately tint this gorgeous confectionery collection.
This Spring/Summer collection was described by an Internet blogger as, “clothes that seem to come out of a cloud of cotton candy.” This could not be more true as these clothes will have your mouthwatering and your body craving cavity-inducing delicacies. These light-as-air confectionery clothing are splashing with color and were inspired by street style and vintage wear. Indulge in the Cookie Ann Spring/Summer 2012 Collection and enjoy the sweets without the cavities.
Key Themes Behind This Trend
- Pastel Colors
- Disruptive innovation opportunity: Develop new eco-friendly dyes for pastel colors in fashion.
- Street Style
- Disruptive innovation opportunity: Create a platform for street style influencers to connect with fashion brands.
- Vintage Wear
- Disruptive innovation opportunity: Design a mobile app for buying and selling vintage clothing online.
Where This Applies
- Fashion
- Disruptive innovation opportunity: Integrate augmented reality technology into the fashion retail experience.
- Textile
- Disruptive innovation opportunity: Invest in research and development for sustainable and biodegradable fabrics.
- Technology
- Disruptive innovation opportunity: Develop advanced textiles that can change color and pattern with a touch of a button.
