Shapeshifting Southeast Asia eBikes

The 'FarGo' Concept Bike has a Power-Assist Design

The 'FarGo' concept bike is a compact transportation solution that aims to provide small-scale mobility just like what's possible with existing motorcycles and bikes in order to support fast-paced environments.

The bike is conceptualized with the Southeast Asian countries Cambodia, Vietnam and Thailand in mind in order to offer merchants the ability to easily sell their wares in local markets. The high rates of tourism that these nations have is also taken into account for the bike, which could be changed to accommodate passengers going short distances.

The 'FarGo' concept bike is the design work of YoungJae Kim and Dinesh Raman, and has been designed for the Michelin Design Challenge 2020 for which it has come in second place.

Compact Transportation Solutions
The 'FarGo' concept bike is a disruptive innovation opportunity for providing compact transportation solutions in fast-paced environments.
Mobility for Local Markets
The 'FarGo' concept bike presents a disruptive innovation opportunity to support merchants in easily selling their wares in local markets in Southeast Asia.
Adaptable Bikes for Tourism
The 'FarGo' concept bike demonstrates a disruptive innovation opportunity to cater to the high tourism rates in Southeast Asian countries by providing an adaptable bike for short-distance passengers.

Industries Being Reshaped

Transportation
The 'FarGo' concept bike offers disruptive innovation opportunities in the transportation industry by providing an alternative mode of compact transportation.
Retail
The 'FarGo' concept bike can disrupt the retail industry by enabling merchants to easily sell their products in local markets using a portable transportation solution.
Tourism
The 'FarGo' concept bike presents disruptive innovation opportunities in the tourism industry by offering an adaptable bike solution for short-distance travel in Southeast Asian countries.
SCORE
5.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 80%
Activity 67%
Freshness 9%

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