Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

New Puma Ad Campaign Complements Your Character

 - Jan 8, 2009   Updated: Jun 15 2011
References: bovilddb.wordpress & notcot.org
Check this out for graphic paint splash: The new PUMA advertising campaign's slogan is 'Puma. Complement your character.' It was created by Dhanank Pambayun, an Indonesian artist.

Puma shows fabulous color universes which I assume should signify that the trainer fits your world, whatever color you are. But then again, there are only four color ways. Guess we can't be to colorful then.

Implications - In contemporary society, it is difficult for companies and products to stand out. Providing promotions and products with a burst of color is one way to gain a consumer's attention as they move through their busy life. Corporations should consider the ways in which their products will gain recognition in the context of the current fast-paced culture.