Comfy Outdoor Garment Unveils the Comfy Down Jackets for FW20
Japanese fashion brand Comfy Outdoor Garment unveils a new pack of designs that ready for the Fall/Winter 2020 season in the form of Comfy Down jackets. The pack feature four items in total and focuses on classic design aesthetics predominantly.
There is a slight sense of eclecticism the the jackets arrive in the colorway options of beige, black, bolue, or khaki. Previous launches by the brand are produced using a 650FP of duck down. This time around, the new pack is elevated up to 850FP. This means that it uses a more luxurious goose down to provide warmth and ensure insulation through the colder seasons of the year. Rounding out the design are large diamond patches on the jackets.
Image Credit: Comfy Outdoor Garment
There is a slight sense of eclecticism the the jackets arrive in the colorway options of beige, black, bolue, or khaki. Previous launches by the brand are produced using a 650FP of duck down. This time around, the new pack is elevated up to 850FP. This means that it uses a more luxurious goose down to provide warmth and ensure insulation through the colder seasons of the year. Rounding out the design are large diamond patches on the jackets.
Image Credit: Comfy Outdoor Garment
Trend Themes
1. Luxurious Down Jackets - Opportunity for brands to incorporate higher quality goose down for enhanced warmth and insulation in winter outerwear.
2. Classic Design Aesthetics - Opportunity to create timeless and versatile winter puffer coats with a focus on traditional design elements.
3. Eclectic Colorway Options - Opportunity for brands to offer a wide range of unique and diverse color choices for winter puffer coats, catering to individual preferences.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunity for retail brands to introduce luxurious down jackets with enhanced insulation as a premium offering for the winter season.
2. Outerwear Manufacturing - Opportunity for manufacturers to incorporate large diamond patches on winter outerwear designs to add a distinct visual appeal and style.
3. Outdoor Gear Market - Disruptive innovation opportunity to tap into the demand for classic design aesthetics and eclectic colorway options in puffer coats for outdoor enthusiasts.
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