Plumping Vegan Skin Serums

Tarte’s Collagen Super Serum is made with Marine Plant Extracts

Tarte recently unveiled its new Collagen Super Serum, which is a part of its Rainforest of the Sea series.

The formula features key ingredients such as marine-based collagen and plant extracts, as well as a blend of eight nourishing oils. Another powerful ingredient that’s included is sodium hyaluronate, which increases firmness, suppleness, and moisture in the skin. All together, these ingredients work to make the face look more youthful and plump, while supplying a glowy finish.

To use the Collagen Super Serum, Tarte recommends consumers shake the bottle before applying to ensure the ingredients are thoroughly mixed, and then gently rub it into freshly cleansed skin. As the serum is so hydrating, those with skin on the oilier side can use it in place of a moisturizer, while those with dry skin can it use underneath one.

Vegan Skin Care
Opportunity for companies to develop similar vegan skin care products.
Marine-based Ingredients
Opportunity for companies to explore the potential of marine-based ingredients in skin care.
Multi-purpose Serums
Opportunity for companies to create multi-purpose serums that can replace both moisturizers and serums.

Sectors Adopting This

Beauty and Personal Care
Companies in the beauty and personal care industry can develop similar vegan skin care products.
Natural Ingredients
Companies that focus on natural and organic ingredients can explore the potential of marine-based ingredients in their products.
Wellness and Self-care
Companies in the wellness and self-care industry can create multi-purpose serums to meet the diverse needs of consumers.
SCORE
0.7 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 12%
Activity 2%
Freshness 8%

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