Tis the season for iced coffee and Bad Ass Coffee of Hawaii wants to help you take your cold brew up a notch with its new 'Cold Lava' option.
Cold Lava is a chilled and flavored foam that comes in two tasty varieties: Vanilla Cold Foam or Caramel Vanilla Cold Foam. The flavored foam is designed to infuse flavor into every sip of the brand's premium Cold Brew, for an extra tasty drinking experience.
To celebrate the launch of Cold Lava, select Bad Ass Coffee of Hawaii locations will offer customers a branded mason jar mug that's perfectly suited for Cold Brew consumption. For a limited time, the brand will reward those who purchase the mug with a complimentary 16-ounce Cold Lava Brew.
Image Credit: Bad Ass Coffee of Hawaii
What Makes This Trend Stand Out
- Flavored Foam Coffee
- Opportunity exists in creating unique flavors and textures of foam to enhance the coffee experience.
- Branded Drinkware Promotions
- Businesses can incentivize purchases with branded drinkware that aligns with their brand and products.
- Premium Cold Brew Offerings
- There is opportunity in offering high-quality cold brew options with unique flavors and add-ons.
Sectors Adopting This
- Coffee Shops
- Coffee shops can create new and exciting beverage options to attract customers, as well as offer branded drinkware for promotions.
- Retail
- Retail companies can collaborate with coffee brands to offer branded drinkware as a promotional item to incentivize purchases.
- Food and Beverage
- Manufacturers can create premium cold brew coffee offerings with unique flavors and add-ons to stand out in the market.
