Starbucks is selling a handy kit that allows consumers to enjoy the chain's popular cold brew at home. While cold brew has become extremely popular among consumers, it is slightly more challenging to brew at home than hot coffee. This kit takes the hassle out of the brewing process with specially designed pitcher packs.
The Starbucks Cold Brew Pitcher Packs include rich, naturally sweet coffee that is designed to be steeped in cold water. More specifically, the kits contain 100 percent Latin American and African ground coffee beans in specially designed packets. These packets can the be added to cold water and then placed in the fridge so that they can steep over 24 hours. The end result is bold and refreshing cold brew coffee that can be enjoyed straight from the fridge.
The new Starbucks' kits cater to the growing demand for products that help consumers prepare cold brew at home.