GOOPGLOW's Cloudberry Exfoliating Jelly Cleanser is a foam-free skincare formula that delivers a dose of ingredients that's incredibly supportive to the skin, especially during the dry winter months. The rich formula shares the benefits of nourishing ingredients like Australian Kakadu plum, sugarcane-derived squalane and Arctic cloudberry, which is packed with omega-3s and omega-6s, plus Vitamins C and E.
Even though the product is useful for polishing the skin, it is gentle enough to be used daily, and the brand claims that this is also true for a skincare routine that includes AHA, BHA or Vitamin C treatments.
This sensorial jelly cleanser by GOOPGLOW provides not just a problem-solving formula but also an interesting application experience that's said to feel "delightfully springy and soft on skin."
Why This Trend Is Growing
- Foam-free Skincare
- Opportunity to create sensory, nourishing cleansers with non-traditional application methods.
- Winter Skincare
- Disruptive innovation in seasonal skincare products that address the unique needs of winter skin.
- Natural Ingredients
- Increase in demand for skin care products using natural and nourishing ingredients from different regions to provide different skin benefits.
Industries Being Reshaped
- Beauty
- Opportunity to develop innovative skincare products that prioritize nourishing, gentle formulas with unique application experiences.
- Personal Care
- Disruptive innovation in seasonal personal care products that address the unique needs of winter skin, including foaming-free cleansers and nourishing fruit extracts.
- Natural Products
- Increase in demand for natural skincare products with unique and special ingredients from multiple regions to provide health benefits for the skin.