Foam-Free Jelly Cleansers

GOOPGLOW's Cloudberry Exfoliating Jelly Cleanser Shares Sensorial Care

GOOPGLOW's Cloudberry Exfoliating Jelly Cleanser is a foam-free skincare formula that delivers a dose of ingredients that's incredibly supportive to the skin, especially during the dry winter months. The rich formula shares the benefits of nourishing ingredients like Australian Kakadu plum, sugarcane-derived squalane and Arctic cloudberry, which is packed with omega-3s and omega-6s, plus Vitamins C and E.

Even though the product is useful for polishing the skin, it is gentle enough to be used daily, and the brand claims that this is also true for a skincare routine that includes AHA, BHA or Vitamin C treatments.

This sensorial jelly cleanser by GOOPGLOW provides not just a problem-solving formula but also an interesting application experience that's said to feel "delightfully springy and soft on skin."

Foam-free Skincare
Opportunity to create sensory, nourishing cleansers with non-traditional application methods.
Winter Skincare
Disruptive innovation in seasonal skincare products that address the unique needs of winter skin.
Natural Ingredients
Increase in demand for skin care products using natural and nourishing ingredients from different regions to provide different skin benefits.

Industries Being Reshaped

Beauty
Opportunity to develop innovative skincare products that prioritize nourishing, gentle formulas with unique application experiences.
Personal Care
Disruptive innovation in seasonal personal care products that address the unique needs of winter skin, including foaming-free cleansers and nourishing fruit extracts.
Natural Products
Increase in demand for natural skincare products with unique and special ingredients from multiple regions to provide health benefits for the skin.
SCORE
3.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 43%
Activity 49%
Freshness 12%